Terrific Audio Clips
Adopting a cat - Lessons from a Marketing Maestro
The Customer Experience at Car Dealerships
Jurek was interviewed on Business Marketing about his ideas on how to improve the customer experience in motor vehicle dealerships. Listen to the interview!
Alternatively, you can download the MP3 version of the file by right clicking this link
Looking at your business through your customers eyes
Recently I was interviewed on Business Marketing about looking at your business through your customer’s eyes. In this 12-minute interview I explore 7 key areas that can be assessed in a Critical Non-Essentials Audit of your company and give examples of each.Listen to the Interview!
Alternatively, you can download the MP3 version of the file by right clicking this link
Winston Marsh interviews Terry Brock and Jurek Leon - Looking to 2011
I had the opportunity to talk on Skype with Winston Marsh in Melbourne and Terry Brock in Orlando, Florida for Winston's December 2010 Business Marketing monthly audio magazine. Winston is a legendary small business marketing specialist and Terry is a world leading technology and marketing specialist with the wonderful gift of discussing business applications of new-fangled stuff in a way that even technologically challenged people like me can understand!
We look at what's been happening in 2010 and how to prepare to make the most of opportunities in 2011. Invest 23:23 of your time and as we discuss the economy from both an American and Australian point of view make some notes to help position yourself for success no matter what happens.
Listen to the Interview!
Alternatively, you can download the MP3 version of the file by right clicking this link.
A Crime Against Customers
Jurek was interviewed on ABC regional radio recently about service. This included callers expressing their frustration about being ignored when they went into electrical goods and furniture stores.
Alternatively, you can download the MP3 version of the file by right clicking this link.
“I’ll Think About It”
Each month Jurek looks forward to his regular telephone interview with Melbourne based marketing guru Winston Marsh, for his audio magazine ‘Business Marketing’ . Winston has a way of uncovering something extra whenever they explore a topic.
Click the link below to listen to this interview which explores what to do when the customer says, “I’ll think about it.”
Alternatively, you can download the MP3 version of the file by right clicking this link
Each edition of Business Marketing is crammed with 60 minutes of superb ideas, tips and strategies plus examples and case studies to make your marketing more effective. It’s a great way of turning driving time into learning time, which means you can convert your down-time into productive time. Click here to find out more.
